![]() ![]() You can probably sense a trend or unifying colors among the images you’ve selected, so pulling directly from them is the most natural and cohesive way to go about this step.Īgain, take a look at the Finding the Perfect Color Palette post to understand how exactly to do this and how to find accompanying colors. In general, it makes the most sense to develop your color palette from the photos and images you’ve selected for your mood board. There are several ways to do this, which I’ve laid out, step-by-step in this post that you can check out here! Here is what you should aim to end up with at the end:įrom the images you’ve selected, it’s time to develop a color palette. Either way, continue to whittle it down until you’ve decided on your favorite, most relevant images. We next we need to narrow it down even further, considering a typical mood board contains less than 10 images.įrom here you can either start choosing your favorites, or continuing to delete your least favorites. Once your board looks cohesive and unified, it’s time to start choosing which images best represent your brand.īy now, your board probably has 20-30 images left on it. Pick out any pins that don’t fit the trends you identified or no longer make sense for your brand and delete them from your Pinterest board. The best way to go about this is to eliminate the outliers, or any images that don’t make sense among the rest. Once you’ve identified your trends, it’s time to start narrowing down your images. No matter what the trends are, identify them.ĭon’t see any trends yet? Keep pinning until you do! Maybe they are all very bright and vibrant. The Adobe Express free online mood board maker and templates helps you easily design mood boards in minutes. Maybe a lot of your images are very feminine or the majority of them incorporate a lot of white space. Yes, Adobe Express has a free plan that includes core features like photo editing tools and effects and thousands of free templates. Now that you’re seeing all of these images in one place, you probably have begun to notice some trends among them. Once you have around 30-40 images on your inspiration board, it’s time to reassess. Related Post – > Where to Find Design Inspiration and Beat your Creative Block While pinning, keep these answers in the forefront of your mind and pin any images that resonate with these ideas or concepts.Īnything is fair game to pin: photos, colors, other logos and websites, patterns, textures, etc. If you need a starting point, check out my Pinterest profile where I have thousands of pins that would fit these categories perfectly. ![]() professional, playful, inviting, warm, etc.). millennials, women, business owners, etc.). While finding inspiration, keep in mind these three key elements to ensure your mood board properly represents your business: Once you’ve created your own secret board it’s time to get pinning! I recommend spending the next 30-45 minutes pinning anything that catches your attention and relates to your brand. I like to start on Pinterest, and create a secret board for my project. Like I said above, the first step to creating a mood board for your brand is to find design inspiration. It also has a spot to add your client’s name and list 4-6 words that describe the brand.Now let’s learn how to create your own mood boards! Inspiration Enter your name and email address below to download your free Adobe Illustrator mood board template! This template has spots for 10 images, 2 of which are smaller circles. That’s where a mood board comes in.Ĭhoose anywhere from 8 - 15 images from your Pinterest board to add to a mood board. You need to take all those images that your client choose and whittle them down to the ones that express their brand best. A lot of designers stop here, but does a board filled with over 80 images really help you with anything? Probably not. ![]() The Pinterest board isn’t just for my clients, I also pin plenty of images myself, usually after they have gotten started. What colors express who my business is?.If my brand were a place, where would it be?.If my brand were a room, what would it look like?. ![]() They pin things that answer questions like: For each client, I create a secret Pinterest board and ask the client to pin images that express who their brand is. One of their homework pieces is a shared Pinterest board. I get my clients to dive into the heart and soul behind their business to prove me with the resources I need to design their brand or website, but also to get them in the headspace to think about their dream clients and how to serve them well with new designs. And my past clients will tell you this is not some boring chemistry homework, this is FUN. Before I start any project with a client, they complete various “homework” items. ![]()
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